That’s how they grew, and that’s where they hung out.This could be one of your favorite target groups for their affinity to the internet and technology in general. Using Age Demographics For Advertising On Facebook. calls audience based on Demographics as *the audience selected based on age, gender, education, relationship status, job title, and more*.So, with what does the data on demographics help you?It helps you narrow down the audience you call your Target market or Target Audience.. What makes them ideal for your message is their interest in the kind of product or service you offerNow that you know what your target audience is, let’s get to some information, without which we wouldn’t be able to close the topic of the audiences:The topics of the types of Target audience/market and the market segmentation are somewhat synonymousIn case you are not clear about what a market segment is, here’s an easy definition for you:It is a group of people that share common characteristics. However, if at all, there would be barely a few survivors of this generation probably in the remote islands or close to jungles. They are equally inclined towards written information and videos on the web.Calling them a *Forgotten generation* based on the fact that this high potential market segment is not being sincerely and dedicatedly addressed, states that this is the generation with the highest buying potential.Mostly being content with their lives currently, they tend to save more, hence a good age group to target for future marketing campaigns. Social Media Statistics Australia – January 2019. between Gen X and Millennials giving more accuracy to your targeting for advertising.They are the first generation to have used the internet at their homes. However, with the shortest attention span of 3-seconds, this age range seems to be the most difficult to be hooked.The comparison research between Baby boomers and Millennials on MarketingSherpa by Daniel Burstein and Dr. Liva LaMontagne states:more likely to view retail advertising on a mobile device“Millennials are incredibly engaged with companies and brands on social media platforms,” Brad Jefferson, CEO and Co-founder, Animoto, said.” is frequently called Post Millennial, Gen Z, or Homeland Generation. Facebook (from Facebook ad manager, 2018) Total number of Facebook users in Singapore is 4.8 million (2018) 2% of Singapore Facebook users are aged between 13 to 17 years old (2018) 16% of Singapore Facebook users are aged between 18 to 24 years old (2018) 35% of Singapore Facebook users are aged between 25 to 34 years old (2018)
This is compared to 2.38 billion MAUs for Q1 2019 and 2.38 billion MAUs for December 2019. Share photos and videos, send messages and get updates. By comparison, age differences are less pronounced for Facebook. So marketers have to combine the data on age ranges for surveys with other demographic factors to get the right kind of insight on their real audience.Now, getting back to using the different demographic age ranges data for Facebook.The best thing about most digital marketing platforms (count Facebook in) is that you can restrict the page reach to a selective audience based on age.Remember how we all used to mistakenly miss our favorite programs because we’d change the channel to avoid those imposing ads (and would forget to switch back the channel).And remember the frustration of having to keep watching those irrelevant long advertisements (that took forever to end) just because we didn’t want to miss that one program anymore.Facebook has revolutionized how you laser targets your market. 2015 data showed that 71% of American Teens were active on Facebook, while 2020 experiences only 51% of teenage users. We wanted to let you know that we are here to help you and your organization meet your unique needs and digital challenges. New To see demographic data about the people who like your Page, click Insights at the top of your Page. Our services (billed annually) Now, compare this to Traditional Marketing.
facts. Show source Therefore, we’ll show you both the easy to selectively pick the targeted age groups.Targeting Selective Demographic Age Ranges Right From Your of your choice (starting from 13+ to 65+) based on your understanding of your target market’s age group.You get to pick an appropriate age group at the ad set level in a campaign in the BM.Demographic Age Ranges Directly From Your Business PageThere are two ways you can target selective age demographics right from the Facebook page.I- Targeting Selective Age Groups For Your Facebook Followers – Organic ReachClick on “Settings” right next to the help dropdown on the top right of the page.
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